Marketing Automation

Fill the Sales Pipeline with Targeted Leads

Target customers and leads with segmented campaigns that optimize your sales funnel and boost revenue. List management capabilities will allow you to search and filter customer data by specific criteria, ensuring your campaigns are as effective as possible.


Automated Campaign Management

The campaign manager is equipped with the ability to perform multi-phased email campaigns so you can automatically nurture relationships over an extended period of time. Events like web downloads, purchases, service incidents, and more can be set as triggers for a specific email campaign or autoresponse.

Additional Marketing Automation Featuresmkt_auto_features

Effective Lead Qualification :- Efficient lead management process to convert leads to customers based on your ideal lead qualification criteria within a buying process that matches your business.

Online Lead Capture :- Lead capture forms can be created from within Maximizer CRM to pull leads from your website directly into the hands of your sales team. Easily customize or adapt web forms within out relying on IT resources.

Lead Nurturing :- Easily deliver the right content, at the right time to keep your prospects engaged and moving through your sales process. Within the lead qualification process and across your sales funnel you can ensure the most effective marketing content is kept in front of your prospects.

Email Marketing :- An intuitive email marketing engine helps you manage complex contact lists and streamline complex segmentation. Includes built-in anti-spam functionality.

Monitor Key Metrics :- Create in depth marketing dashboards to report on campaign performance, lead source tracking through to the creation of new sales opportunities. Report on the revenue contribution of marketing and the marketing influence on closed business.

Identify Trends and Fine-tune Campaigns with Analytics

Easily determine your ROI on each marketing campaign and view response rates to quickly identify successful tactics. See analytics such as email open and click-through rates, the status of leads and sales opportunities associated with a particular campaign, KPIs, and more.

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